RE/MAX Balloon Program
Imagine a magnificent billboard, seven-stories tall, undulating gently in the soft breeze while children aged six to sixty-something gasp in astonishment. If you’ve never seen one up close, it’s a sight guaranteed to take your breath way.
Easily the most recognized symbol in real estate, and one of the most instantly recognized corporate logos in the world, the RE/MAX® Hot Air Balloon makes scores of annual appearances across Texas in conjunction with community events, ball games, office openings, balloon festivals, and at schools.
The pilot, part skilled aerialist and part entertainer, welcomes the crowd to gather round as he enthusiastically explains the history and mechanics of man’s first successful flying machine.
A Ballooning Tradition.
Today, with more than 100 hot air balloons, RE/MAX has the largest balloon fleet in the world. It all began in 1978, when a group of RE/MAX agents in New Mexico were trying to get attention for their fledgling company. They entered a red-over-white balloon in the Albuquerque Balloon Festival, using the “Above the Crowd!®” phrase on their jackets.Their marketing was so successful that the entire company soon adopted the concept, and now the average RE/MAX balloon makes 65 appearances per year in bringing our message of leadership, independence, and superior customer service home to consumers.
Promotional Uses of the RE/MAX Hot Air Balloon:
- Sporting events, parades, regional retreats RE/MAX Celebrations
- Recruiting events, music/art festivals
- Concerts, major balloon events
- Fairs, festivals and exhibitions
- Charity fund-raisers and promotions
The RE/MAX Hot-Air Balloon is available on a reserve-basis to visit your town, bringing smiles and cheers to your friends, neighbors, and customers. Balloon appearances should generally be scheduled for morning or evening hours, when winds are calm, in a large, open space (150′ X 150′) free of overhead obstacles and power lines.
The RE/MAX Hot Air Balloon School Program
Can you think of anything attracting more attention in the neighborhood you’re trying to farm, than the amazing, 8 a.m. appearance of a 7-story tall hot air balloon in the local elementary school playground? With 500 arriving school-kids squealing with delight while their parents stare in amazement?
RE/MAX of Texas can provide you with a simple school science unit on “how hot air rises,” and easy instructions for inviting the local community paper and creating this spectacle in your own school.
RE/MAX Ballunar Liftoff Festival
RE/MAX of Texas is the title sponsor of the RE/MAX Ballunar Liftoff Festival, the annual non-profit family event held at the NASA Johnson Space Center each Fall. The mission of the state’s largest balloon festival is to advance children’s interest in math and science by tracing mankind’s fascination with flight. Learn more by visiting www.ballunarfestival.com.
Watch a video about the RE/MAX Ballunar Liftoff Festival.
- How Hot Air Rises program Overview – Microsoft Word (DOC)
- Balloon Program brochure – Adobe Acrobat (PDF)
- RE/MAX Balloon History and Use – Microsoft Word (DOC)
- Balloon-to-Appear press release – Microsoft Word (DOC)
- Balloon Coloring Page – Adobe Acrobat (PDF)
- Parent invitation flyer – Microsoft Word (DOC)
- Top Ten Reasons Mommy & Daddy Should Use RE/MAX – Adobe Acrobat (PDF)
firstname.lastname@example.org or call 281-828 8888.
To Request the Balloon, contact email@example.com